Google Tag Manager & Tag Manager 360

Collect and activate your data to increase sales with the Google Tag Manager Certified Partner

You are in a good company:

Our Services

We help businesses to organize and seamlessly manage tracking tags. Viden provides consultancy, planning and support from our Tag Manager certified team.

Google Tag manage services include:

    • Empty
    • Current implementation audit
    • Tag Manager framework and infrustructure planning
    • Full Tag Manager implementation, including full dataLayer and tags deployment
    • 1st and 3rd party pixels implementation (Facebook ads, Google ads, Floodlight, Global tags, Bing Ads, dynamic remarketing, etc.)
    • Consultancy and training
    • Ongoing support and management
    • Google Tag Manager implementation

Case Studies

Learn how we helped brands to activate their analytics to grow businesses:

case img

Google Analytics tracking configuration and analysis support for the largest meal-k...

Set-up of analysis of user’s behavior system: google analytics data + google data studio visualizations + hotjar heat maps + hotjar user recordings
Conversion Rate optimization of the site
case img

Scalable data collection and visualization for job application funnels

Scalable Google Analytics tracking using Google Tag Manager to implement application funnel tracking across 1,000+ client jobs
Data Studio visualizations to show application funnel performance including flows, usage, acquisition sources and customer profiling
case img

Google Analytics 360 tracking configuration for an electric utility and gas service...

Best-in-class Analytics 360 configuration and tracking that allows to track end-to-end user journey
Reliable data collection (back-end data match by 98%)
Data Studio dashboards built for product owners and operation/content management teams
case img

Analytics strategy, implementation and data-driven optimization for online learning...

Reliable data collection (GA-CRM data match by 99%)
Effective analysis workflow (system) to continuously improve the UX and site performance