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Google Analytics data reporting in Google Data Studio for the manufacturing company

Objectives

  • Implement the best-in-class analytics setup and reliable data collection
  • Provide actionable Data Studio reports for marketing and content management teams

Challenges

  • Design and implement data collection and reporting strategy for a global brand
  • Build actionable and interactive reports for executive, operational, and marketing purposes

Process

Results

  • The best-in-class analytics dashboard configuration that allows to analyze end-to-end performance data
  • Dashboards built for marketing and content management teams

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