Case Studies Tag: Google Analytics 4

Achieving a 99 % Data Match: How Our Client Successfully Switched to GA4

Discover how our client scored a 99% data match in migrating from GA UA to GA4. From enhanced eCommerce to cross-platform tracking, get the inside scoop here.

Virgin Voyages – GA4 Web and App Tracking Accuracy

99% data match

Virgin Voyages – GA4 migration

GA UA vs. GA4 data matching is 99%
*Based on Jul 15 - Aug 15, 2022

Google Analytics tracking configuration for ISO, ITL, IATF certification consultancy

Google Tag Manager setup optimization (going from using 200 tags to only 7 tags)
Comprehensive tracking setup (100% of user interactions are tracked)
Best-in-class google analytics structure configuration