TikTok Ads Management

Discover the power of TikTok Ads. Craft compelling ads that resonate with TikTok users, boosting your brand awareness and guiding quality traffic to your site.

Our TikTok Advertising Services

We offer a well-rounded approach designed to introduce your brand to the TikTok audience and carve out your unique space within the platform ecosystem

  • Account set-up and audit

    Account set-up and audit

    Setting up your TikTok advertising account and performing a comprehensive audit of your existing campaign structure and performance.

  • Strategic audience planning

    Strategic audience planning

    Identifying and analyzing your ideal audience, crafting a strategic plan to implement it effectively on TikTok.

  • Data-driven analysis

    Data-driven analysis

    Relying on data to drive decisions. Our analysis ensures that your campaigns are optimized based on key performance indicators.

  • Creative recommendations and concepts

    Creative recommendations and concepts

    Our team is well-versed in TikTok trends. We will guide you towards creative concepts that resonate on this unique platform.

  • Relevant and brand-sensitive ad copywriting

    Relevant and brand-sensitive ad copywriting

    Crafting compelling ad copies that speak your brand language and connect with your target audience.

  • Nurturing audiences into customers

    Nurturing audiences into customers

    We do not just stop at attracting audiences. We develop strategies to nurture these potential leads into loyal customers.

  • Personalized remarketing campaign strategy

    Personalized remarketing campaign strategy

    Our team implements a remarketing strategy to re-engage your potential customers, reminding them of your offerings and driving them back to your business.

  • Data-driven targeting and optimization

    Data-driven targeting and optimization

    Using data to continually refine your targeting and optimize your ad performance, ensuring the highest return on your investment.

  • Custom reporting and dashboards

    Custom reporting and dashboards

    With our custom reporting and dashboards, you will always know how your ads perform and where improvements can be made.

Our TikTok Ads Management Process

We understand that every business is different, so we adjust our TikTok ads management process to fit your specific needs. However, we follow some general steps with all of our clients.

  • TikTok account audit Step 1

    TikTok account audit Step 1

    We assess your business, TikTok account, and website. We make sure your goals are achievable, and everything is optimized for tracking and conversions.

  • Past ads review Step 2

    Past ads review Step 2

    Digging into your previous TikTok ads to identify successful strategies and areas for improvement. If you have also advertised on Meta platforms, we will consider that for added context.

  • Videos evaluation Step 3

    Videos evaluation Step 3

    To ensure your videos are optimized for TikTok in terms of size, length, and interface compatibility, we assess any video you have submitted.

  • Video recommendations Step 4

    Video recommendations Step 4

    If your existing videos fall short, we offer guidelines for creating TikTok-friendly content that resonates with your audience.

  • Targeting & remarketing Step 5

    Targeting & remarketing Step 5

    We identify your ideal target audience, and strategize on remarketing to optimize reach and engagement.

  • Campaign launch Step 6

    Campaign launch Step 6

    Rolling out your ad campaigns, keeping an eye on initial metrics to ensure the data is meaningful.

  • Data review Step 7

    Data review Step 7

    We delve into performance metrics such as CPM, CTR, and ROAS. We also cross-reference data with third-party analytics to confirm accuracy.

  • Data-driven adjustments Step 8

    Data-driven adjustments Step 8

    Based on our findings, we adjust campaign elements like targeting or budget. If issues are website-related, we recommend fixes.

  • Explore new opportunities Step 9

    Explore new opportunities Step 9

    Actively engaging in discussions with your representatives to discover if there are any advanced testing options or beta features that could further enhance the performance of your account.

  • Reporting Step 10

    Reporting Step 10

    Keeping you well-informed is a priority for us, so we deliver regular, in-depth reports that detail campaign performance and any adjustments made.

Why Choose Us for TikTok Ads Management Services?

We are experts in TikTok advertising and will oversee all aspects of your campaign, including account management, creating and targeting ads, and leading your team.

We have dedicated marketing analysts who will track your metrics and performance closely. This ensures we understand new opportunities and how to improve your campaign.

We have an in-depth understanding of TikTok’s organic and paid ads sides, so we can help you create ads optimized for reach and engagement.

We keep you in the loop every step of the way. Relying on custom reporting, you will see exactly how your campaigns perform and the value we bring to your business.

We are experts in TikTok advertising and will oversee all aspects of your campaign, including account management, creating and targeting ads, and leading your team.

We have dedicated marketing analysts who will track your metrics and performance closely. This ensures we understand new opportunities and how to improve your campaign.

We have an in-depth understanding of TikTok’s organic and paid ads sides, so we can help you create ads optimized for reach and engagement.

We keep you in the loop every step of the way. Relying on custom reporting, you will see exactly how your campaigns perform and the value we bring to your business.

Our Clients

Through our professional advertising campaigns these businesses have partnered with VIDEN to reach their target audience

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TikTok Ads Case Studies

Learn how we have helped brands globally grow by maximizing results from their TikTok Ads campaigns

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64%

increase in ROAS
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45%

increase in new customer acquisition
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120X

growth in sales
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82%

avg. annual paid ads revenue growth
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60%

annual paid ads revenue growth
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116%

YoY paid ads revenue growth
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1,124%

growth in YoY revenue
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144%

ROAS increase
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View all case studies

TikTok Ads FAQs

What are the benefits of TikTok advertising?

TikTok is a rapidly growing social media platform with a young and engaged audience. Advertising on TikTok can help you reach a wider audience, generate leads, and drive sales.

How much does it cost to advertise on TikTok?

The cost of TikTok advertising varies depending on the type of ad you choose and the target audience you want to reach. However, in general, TikTok advertising is relatively affordable.

How do I create a TikTok ad?

To create a TikTok ad, you will need to create an account in TikTok Ads Manager. For more detailed instructions, please refer to our article on how to advertise on TikTok.

How do I track the performance of my TikTok ads?

You can track the performance of your TikTok ads in TikTok Ads Manager. TikTok Ads Manager provides a variety of metrics, including impressions, reach, engagement, and conversions.

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Contact our Team today

Take your TikTok campaigns to the next level