Google Analytics tracking configuration + Conversion Rate optimization for Australi...
Tag Manager set up to seamless integrate the tags and pixels
Data Studio dashboards built for the marketing team and product owner
Booking rate improvement by 19%
◆ Implement best-in-class Analytics setup and reliable data collection
◆ Provide actionable insights for Conversion Rate Improvement
◆ Primary: Analyze and produce reports for the large amount of user/sales data to identify and recognize patterns & behaviors (analyzing the data and producing useful reports from our visit + sales data that we can action immediately to get improved results and identifying new opportunities for business growth through big data analysis & segmenting).
◆ Secondary (but important for the Primary objective execution): Ensure the data collection in place is accurate and reliable; the data is ready to be used for the analysis
◆ Revenue increased by over 20 %
◆ eCommerce conversion rate increased by over 37%
◆ The number of transactions increased by over 42%
◆ New Google Analytics configuration and tracking that allows to track end-to-end user journey on two sites (Desigbundles.net and Fontbundles.net)
◆ Detailed user behavior analytics system: google analytics data + google data studio visualizations
◆ Reliable data collection (back-end data match by 98%)
◆ CVR optimization of a user journey
◆ Actionable analytical insights resulting in CVR improvement and Revenue increase