Blog: Analytics
How to Migrate Reports from Universal Analytics (UA) to Google Analytics 4 (GA4)?
16 February 2023
Learn how to migrate your Looker (Data) Studio, BigQuery, and custom reports from Universal Analytics to Google Analytics 4.
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Google Optimize & Optimize 360 Sunset: What You Need to Do Now?
2 February 2023
If you're using Google Optimize or Optimize 360, read this post to find out what you need to do in light of the sunset announcement. Includes instructions on how to download your historical data.
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ML and Data Science for Marketing and eCommerce Projects
1 February 2023
Learn how machine learning and data science can help increase the profitability of your marketing and eCommerce projects.
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How to Connect and Export Data from GA4 to BigQuery?
26 January 2023
Learn how to connect your Google Analytics data to BigQuery for more powerful data analysis.
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What is Looker Studio and How to Use It?
18 January 2023
Learn everything you need to know about Google Looker Studio, including how to use it, and the benefits that come with this powerful data visualization tool.
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What is Attribution Modeling and Why It’s Important
8 December 2022
Attribution modeling is essential for understanding how different marketing channels work together. Learn about the different types of attribution models and find the one that's right for you.
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Adobe Analytics Overview: Key Differences With Google Analytics
17 November 2022
Adobe and Google Analytics are both powerful tools, but they have some key differences. In this article, we'll compare the two and help you decide which is best for your business.
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7 Free & Paid Google Analytics Alternatives (Comparison 2022)
21 October 2022
Consider these 7 powerful Google Analytics alternatives to help you reach your website’s performance goals.
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Why Migrate to Google Analytics 4 in 2023?
30 September 2022
Migrating to Google Analytics 4 today is critical if you want to win the competition and enjoy the new system's benefits soon.
Read our article to learn more.
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