Blog: Technology

Discover 2021's e-commerce holiday shopping trends and learn proven marketing tips and strategies to grow your brand and engage your audience across digital

What is the difference between Google Ads manual bidding and automated bidding? We compare both to see how they work and which bidding strategy is best for you.

Do you need your Facebook Ads to turn more clicks into conversions? Here are a few simple ways you can improve your conversion rate.

Increase conversions and ROI with Google and Facebook retargeting ads! Learn how to target audiences on that have already visited your website, so you can keep them coming back for more.

Google Ads is a great tool that can help businesses expand to new markets. Learn the best tactics to apply to get a great return on investment (ROI).

2020 showed that it’s more than ever crucial for brands to stay agile and adjust quickly. It involves making business plans and building a responsive system that allows fast pivoting and fostering the marketer’s agility for whatever shows up.

Social media marketing allows brands to showcase their products and services to a target audience via several social media platforms. This article offers insights based on the 2020 Social Media Marketing Industry Report concerning beneficial tips that would guide marketers, advertisers, and brands to making informed decisions on which social media platforms to invest in in the second half of 2021.

The inventive introduction of mobile ads has assumed a substantial share of our daily endeavors. The current growth rate of mobile phone users stands at a rate of 1.9% annually. Statista's report in 2020 said that the number of mobile phone users globally reached 6.95 billion, with estimates indicating that this number could grow up to 7.1 billion this year. More so, by 2024, the number of worldwide mobile phone users is anticipated to stand at 7.41 billion.

Improve your marketing campaigns and increase return on investment with our comprehensive guide. Learn the best practices for running successful online campaigns using Google, Facebook, and LinkedIn tools.