Tag: Google Ads
How to Link Google Ads and Google Analytics 4 for Better Marketing Insights
5 June 2023
Learn how to link your Google Ads and Google Analytics 4 accounts to get more insights into your marketing campaigns. Improve your targeting, bidding, and overall performance.
Learn more
How to Create Highly Effective Google Ads for Your eCommerce Business
8 May 2023
Learn how to create effective and profitable Google Ads campaigns for your eCommerce business. Find out what you need to know about targeting, budgets, ads formats and more.
Learn more
10 eCommerce Advertising Strategies to Drive More Sales in 2023
5 May 2023
Looking to boost sales for your eCommerce store? Check out our 10 effective advertising strategies for 2023. Drive more conversions and revenue with these proven tips.
Learn more
Branded vs. Non-Branded Keywords: Which One Should You Bid on?
17 March 2023
Learn the differences between branded and non-branded keywords and why you should bid on both. The article covers why bidding on branded keywords matters and some tips to ensure your bids are successful.
Learn more
How to Create a Performance Max Campaign and Avoid Failure. Vital Learnings from Our Team
28 September 2022
It’s easier to create a Performance Max campaign than you think. In this article, you’ll find a list of rules to launch your PMax campaign and valuable life hacks on how to optimize it.
Learn more
Google Seasonality Adjustments: What You Need to Know
3 June 2022
Learn all you need to know about the Google Seasonality Adjustment tool and how to leverage it to optimize your Google Ads campaigns.
Learn more
Top 7 Advanced Google Shopping Strategies
23 February 2022
Take your business to the next level with the top 7 advanced Google Shopping strategies to maximize your campaign’s delivery & ROAS.
Learn more
How To Structure Your Google Ads Search Campaigns: Google Ads Account Structure Templates
20 December 2021
Discover how you can step up your marketing strategy by effectively structuring your Google Ads account with free templates, covering a range of different structures, methods and useful tips
Learn more
Google’s Ending Expanded Text Ads (ETAs) In 2022: How To Prepare
1 November 2021
Recently, Google announced that starting from 30 June 2022, it will no longer be possible to create or edit Expanded Text Ads (ETAs). However, existing ETAs will remain active, and advertisers will be able to pause or resume them as needed. Although responsive search ads proved to be more efficient overall (according to Google), with […]
Learn more