Blog: Advertising

Get ready to embrace the magic of the holiday season with Christmas ads designed to not only put your customers in the holiday spirit but also drive sales. Our ad expert has carefully selected the top-performing ads—let’s take a look. Table of Contents: Dynamic Product Ads Collection Ads with Christmas Elements Christmas Video Ads with […]

Black Friday and Cyber Monday have finally come to an end, which means it’s the perfect time to celebrate the incredible achievements we’ve made amid all of the action. It was an intense and exciting period, and we’re thrilled to share that we generated over $25 million this BFCM for eCommerce brands.  BFCM 2024 Results […]

In recent years, Black Friday has evolved from a Thanksgiving side event to a crucial date on every eCommerce brand’s calendar. Research from Statista shows that most US retailers view major sales events like Black Friday and Cyber Monday as powerful revenue drivers. To capitalize on this opportunity, brands should invest in advertising to ensure […]

Thanksgiving is around the corner! It’s the perfect time for businesses to connect with their audience, boost engagement, and increase sales through thoughtful and festive marketing. Crafting a successful campaign requires creativity, strategy, and relevance. In this article, we’ll share useful tips and showcase inspiring Thanksgiving ads to help you craft a campaign that boosts […]

At the end of August, Google hosted its Think Retail on Air 2024, a conference for retail marketing executives to help businesses prepare for the upcoming holiday season.  Jyotika Prasad, Google’s Director of Retail Ads, highlighted the importance of adapting to changing consumer behaviors. “The holiday season has evolved. It’s no longer just about Black […]

The festive season is coming on the heels. Check out our comprehensive holiday marketing campaign checklist to be well-equipped for the holiday buzz.

TikTok has evolved beyond entertainment videos. With over 1.6 billion monthly active users, it’s become a valuable advertising platform for promoting businesses. Here comes the question, “How much do TikTok Ads cost?”. Whether you are already running campaigns and wondering about the changes in TikTok costs or just looking for a comparison with other advertising […]

According to Google, 98% of global consumers surveyed shop online. That includes browsing, researching, and buying. Hubspot highlights that 90% of internet users see Google Ads, and 63% have clicked on a Google ad. As business owners, you may be asking yourself whether Google Ads are worth using or not. Some of you face challenges […]

As Father’s Day 2024 approaches, eCommerce businesses seek different ways to connect with customers and boost sales. This special time offers a prime opportunity to celebrate with targeted marketing strategies. The question is “How to develop a range of effective Father’s Day marketing strategies?” Let’s try to figure it out!  Key Takeaways  In the US, […]