Blog
Viden Named A 2022 Google Premier Partner
16 February 2022
We’re excited to announce Viden has been named a 2022 Google Premier Partner and is among the top 3% of Google Partners! Google Partner Program is designed to empower top-performing digital marketing partners by providing them with innovative tools, resources, and support to help their clients reach their goals and grow online. Achieving the status […]
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Key 7 PPC Trends To Follow In 2022
19 January 2022
Pay-per-click (PPC) is one of the crucial parts of any brand’s digital marketing strategy, encompassing paid search, display, shopping, social marketing and so much more. While PPC could give a great boost to your business’s reach, for it to be impactful, your PPC strategy shouldn’t be static – PPC marketing rarely is. On the contrary, […]
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Amazon Ads: The Ultimate Guide For Beginners
29 December 2021
Discover all you need to know to advertise successfully on Amazon. Learn best practices and tips from experts to maximize your results. Dive into our guide for beginners now!
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How To Structure Your Google Ads Search Campaigns: Google Ads Account Structure Templates
20 December 2021
Discover how you can step up your marketing strategy by effectively structuring your Google Ads account with free templates, covering a range of different structures, methods and useful tips
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What Is Google Display & Video 360: Should You Use DV360 For Your Business
6 December 2021
Google Display & Video 360 is Google’s programmatic solution for buying media. Learn more about its functionality, benefits and drawbacks, and how you can use it to grow your business.
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CVR Optimization: Optimize The Offer, Not The Ad
29 November 2021
Looking to maximize your marketing success? Learn top seven CVT strategies that could help you boost your conversion rate and stand out against your competitors
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Viden Awarded Top Google Ads Agency By DesignRush
2 November 2021
We’re excited to announce that Viden has been recognized as one of the top 30 Google Ads Agencies on DesignRush! After evaluating Viden’s achievements and performance with data-driven marketing solutions across Google, the online platform gave us a spot among the best advertising agencies, specializing in delivering Google Ads campaign management and digital strategy services. […]
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How to Structure Your Facebook Campaigns: Templates for B2B & B2C Businesses
1 November 2021
Advertising on Facebook, there are infinite ways to promote your business and reach your target audience across the platform. And while you can get as creative as you want, taking a measured and methodical approach to your account’s structure is a tried and true way to get the most value for your brand from Facebook […]
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Google’s Ending Expanded Text Ads (ETAs) In 2022: How To Prepare
1 November 2021
Recently, Google announced that starting from 30 June 2022, it will no longer be possible to create or edit Expanded Text Ads (ETAs). However, existing ETAs will remain active, and advertisers will be able to pause or resume them as needed. Although responsive search ads proved to be more efficient overall (according to Google), with […]
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