Blog: Technology

Evaluate promotion with our free Google Data Studio report templates. The report is ideal for sites that run heavy internal promotions.

The report shows all the performance metrics to evaluate the ads performance (top-line metrics as well as funnel-performance). All the metrics are positioned based on their location in the funnel: from the Impressions (CPM and Frequency) all the way to Conversion (Purchase: ROAS, AOV, Conversion Rate).

Learn how to use the new Google “App + Web Property” feature in our recent blog post.

Want to learn more about Google Data Studio's new filters? Explore our article to know how to filter data easily.

App + Web property brings over the real-time reports from Google Analytics for Firebase. This gives us a way more flexibility than the current real-time reports. Now, it is possible to easily filter by user properties (user-scope custom dimensions), launch user snapshots, and get more insights into what is happening right now.

In our recent article, we explain how to pass customers’ data from Shopify to Google Analytics using Google Tag Manager.

In this short guide, you’ll learn how to add Google Tag Manager to your Shopify account even if it doesn't have the Plus plan.

If you want to export part of the container in Google Tag Manager, visit our guide to learn more.